A new addition to the shelves of many alcohol retailers is Platinum Blonde. It hit most liquor stores at the start of this month and hit my taste buds around the same time. Currently retailing for $39.90 a carton at Dan Murphy’s it is not a bad buy.
Platinum Blonde is a premium low carb, full strength lager. It dishes up 4.6grams of carbohydrates per 330ml bottle. How does this compare to another ‘low carb’ beer? Bondi Blonde has <6.6grams per 330ml serving, so in this case it does quite well.
This is the first product to come out of Six Star Breweries – which is the brand name that Woolworths has given to the operation. It is brewed in Australia by Victoria’s Independent Distillers using local and imported ingredients and was created by Woolworths with one goal in mind – to capture as much as 10 percent of the 420 million dollar ‘low carb’ beer market.
The beer itself has a sweet floral aroma accompanied by a dark golden appearance. Its taste is smooth but forgetful, as it quickly leaves your tastebuds. There is also a slight burnt taste to this lager. Overall for the price and the ‘low carb’ goodness this beer does alright in my book. It should be interesting to see what Six Star Breweries aka Woolworths will bring to our palates next.
BeerAdvice rating (out of five):
May 16th, 2009 at 7:49 pm
I purchesed a six pack of this beer.. opened a bottle and it was sealed water…..no jokes…has this happened to anyone else???
August 23rd, 2009 at 4:07 pm
What a shocker of a beer!
I purchased a slab to see if was in the same league as the Pure Blonde that I normally drink.
After two months and several attempts I still have most of the beer in my fridge. To make sure it wasn’t me, I have offered it to several guests who for some reason declined a second drink.
There is a stong overarching flavour of burnt vegtables (hops) that overpowers any of the good features, making it almost undrinkable in comparision to the smooth creamy mouthfeel of the Pure Blonde.
Back to the drawing board 6 star breweries aka Woolworths !
October 30th, 2009 at 5:32 pm
i liked it! And friends who came over liked it…we are chicks though…I was told by the girl at my BWS that it was made by Pure Blonde, which i now realize is a bit of a fib…but anyhoo, I like the name and the taste
November 10th, 2009 at 8:40 am
My boyfriend has had these so called great beers and gets nothhing but chronic guts aches for up to 4 days from a 6pack. Just wondering if anyone else has had this complaint without realising it might be the beer????
February 18th, 2010 at 9:33 pm
Yes probably not as good as Pure Blonde but cheaper here than that brew in Tasmania. The taste is on the bitter side, one or two are enough for me. Being a diabetic I don’t have a lot of choice in what alcoholic drinks I can imbibe. When I have a little more money to spend, Pure Blonde is easier on the palette.
March 1st, 2010 at 12:46 pm
Stay away from drinking this stuff, first thing I noticed was the smell is overpowering and unpleasant.
Taste is even worse, I got through about 10-12 and suffered a hangover the next day that you would expect from from drinking over a carton!
March 7th, 2010 at 8:01 pm
Yes Emma, yes indeed! all day today after a single one and every time I drink it. I thought it was my brain just telling me to stop because of it’s terrible taste. I think it has more to do with the budget chemicals they manufacture this rubbish with.
DO NOT BUY! It is vile!